Digital Menu Boards for Restaurants
MenuPair turns the TV already hanging in your restaurant, cafe, bar or food truck into a digital menu board. Plug the $99 stick into the HDMI port, pair it with your phone, and your menu is on screen. Change prices, hide sold-out items and run specials from your phone. No monthly fee, no per-screen subscription, no installer.
What a restaurant TV menu board should do
- Show today's prices. Edit a price on your phone and the board updates within a few minutes. No reprint, no marker.
- Sell with photos. A full-screen photo of the dish behind the counter sells more of it than a line of text ever will.
- Change with the day. Breakfast until 11, lunch until 4, dinner and happy hour after that. Schedule it once.
- Stay up during service. The stick keeps playing your menu if the Wi-Fi drops. Nobody is staring at a "no signal" screen at 7 pm.
- Scale to every screen. One stick per TV. Same menu on all of them, or drinks on the bar TV and food by the register.
Where restaurants put it
- Behind the counter at a cafe, deli, taqueria, pizza shop or boba shop: the main menu with photos of the top sellers.
- Behind the bar: the draft list and cocktail menu, with happy hour prices that switch on at 4.
- Food trucks: a small TV in the service window, powered off the truck, menu edited from the cab.
- Entrances and waiting areas: specials, events and a QR code for online ordering.
- Drive-thru-adjacent pickup windows and ghost kitchens with a walk-up counter.
Cost compared
| Option | Year 1, one screen | Year 3, three screens |
|---|---|---|
| Printed menus and boards, 4 reprints a year | $400 to $800 | $1,200 to $2,400 and counting |
| Fire Stick plus menu software at $20 a screen a month | $290 | $2,310 and counting |
| Installed commercial signage | $3,000 plus | $9,000 plus |
| MenuPair | $99 | $297, nothing more |
Subscription prices are typical published rates for per-screen menu board software in 2026. Printing costs vary by shop and format.
How it works
- Plug the stick into the TV's HDMI port and the included power adapter into the wall.
- Scan the QR code on the TV to get the MenuPair app. The app finds the stick over Bluetooth and you pick your Wi-Fi.
- Type your menu, or upload the PDF or images you already have, and tap publish.
Details, including what to do if the stick is not found: How it works and the Setup guide.
Questions restaurant owners ask
Can I use my existing printed menu design?
Yes. Export it as a PDF or an image at 16:9 and upload it. Each PDF page becomes a slide.
Can I hide an item when we run out?
Yes, from your phone. Publish and it is gone from the board within a few minutes.
What size TV works best?
Any size works. For a menu read from the counter, 43 to 55 inches with large type is the usual choice. For a bar back, 32 to 43 inches.
Does it need a commercial display?
No. A consumer TV is fine. The stick outputs 4K on 4K TVs and 1080p on older ones.
What if the internet goes out?
The board keeps playing the last published menu. Edits sync when the connection returns.
Get MenuPair, $99 one-time → 30-day returns, free US shipping.